Friday, December 18, 2009

A PSA from Our Good Friends at Mountain Creek: Snowboard for Free

CELEBRATE THE FIRST DAY OF WINTER - GO SNOWBOARDING DAY!
Free Entry to a Lifetime Lifestyle – A Holiday Present For All


Note: I was lazy so cut and paste the press release. Please direct all love or hate to Mountain Creek. Thanks.

Winter means everything to Mountain Creek, and there’s little doubt that winter weather in all its stormy glory is here and all the indications are that it’s going to be a solid season of skiing and snowboarding ahead.
In the spirit of World Snowboard Day and in honor of the first day of winter, Mountain Creek has declared this Monday December 21st – Go Snowboarding Day! Says Mountain Creek VP Bill Benneyan, “We’re known for our snowboard culture, and believe it’s not only a great sport, but also a great, social and fun-loving lifestyle that transcends all ages. We’re so excited about opening this weekend and the winter ahead, we want to share it with anyone who wants to learn; so much so, we’re doing it for free!”

You’re reading that right. On Monday December 21st Mountain Creek will teach any first-timers to snowboard for FREE, including lift ticket, rental equipment and a lesson. The package usually runs around $100.

Prospective ‘shredders’ are asked to call Ski & Snowboard School at 973-864-8128 to make a reservation so that instructors can take care of everyone that wants to learn.
“There’s a ton of snow at The Creek right now, and my instructors are primed and ready to get into action.”, said Ski and Snowboard School Director Chris Heidebrecht. “With the prospects for a strong season ahead, now’s the time to get those first turns under your belt and be ready for the next 3 months of fun. Give us a call before Monday to set up a time for your lesson. Those who make a last-minute decision to play sick from work that day, we’ll take on a first-come first-serve basis as we can. We’re looking forward to a fun day!”.

For those intermediates that already know how to snowboard but are curious about terrain parks, Mountain Creek’s SWITCH ACADEMY coaches will be at South (Terrain Park) all day to give free tips and pointers on your first feature-sliding experience. All South riders will need to obtain a FREE Park Pass at South Lodge first, which involves a short on-line tutorial and quiz at our special kiosks located in the lodge. Helmets are required for anyone engaged in SWITCH clinics at South.

For those that might wonder, Mountain Creek’s largesse isn’t limited to snowboarders. “In this case, there’s some precedence with World Snowboarding Day, and this is our way of celebrating a world event, the start of our season, and the first day of winter”, said Resort Chief Frank DeBerry. “This month we’ve also offered all our local Vernon kids in Second Grade free learn-to ski or snowboard lessons, for similar reasons. There are a lot of us who feel fortunate to combine our work and our play in a sport that has given so much back to us. We want to share this, introduce families to a winter activity that they can do together, and start the first step of a lifetime of fun, challenge and exuberance.”

Go Snowboarding Day takes place Monday, December 21. More information can be found at: http://www.mountaincreek.com/.

Thursday, December 17, 2009

The Haters are Right


The Hater are right. Yup, you heard me. They've got all of our numbers. Snowboarding is serious business. There's no fucking around here. If you don't have the right snowboard, the right boots, the right bindings and the right outfit, you might as well be skiing. Oh snap! You don't have the right beanie because you're wearing a helmet? Just give up now and go roller blading.

Wait, does your outfit have color in it? You're running banana? Or you're still on that Burton Custom from last year? LAST YEAR? SERIOUSLY A CUSTOM? And did I see you smile when you took that last run? Smiling is for little children and clowns. Are you a midget clown on that Sierra snowboard rocking a Burton System coat? WTF?

No, thankfully you're rocking the latest kit. It's so new, it's sample gear from your time machine set to 2024. It's bangin' with just enough swagger. Pants just too tight or with the right enough snag, or both. With a jacket that screams "go bite me," and your goggles cocked perfectly to the left (or was it the right?). And of course, your board has all the matching diecut stickers. Your boots have highlights that accent your bindings and match your gloves. And of course, you've got that snarl perfected underneath your Neffhole beanie.

The haters are wrong. It doesn't matter if you're rocking a 5150 snowboard from 2000 that you picked up at Dick's Sporting Goods with Burton Freestyle boots and some Bent Metal binders from Craiglist as you do the falling leaf down the bunny slope. As long as you're out there and having fun. Smile with pride, and you can...

in the immortal words of Bikesnobnyc tell them: All You Haters Can Suck My Balls.

Wednesday, December 16, 2009

Win Stuff from Burton - Web Presents: Watch and Win



When I received this press release, I wasn't sure if they were talking about Web_Presents (like santa claus or your birthday) or Web Presents (like PowerPoint presentation). Turns out that the Web Presents contest is 240 hours of interactive 2.0 loveliness. Time will tell if this is going to be the next killer thing or a complete flop. One thing that's guaranteed is that there'll be a lot of potty talk on the "live chat" feature.

Step 1: Watch the webcast on Burton.com
Step 2: Interact, chat, post stuff on Facebook
Step 3: Check the Twitter, visit a retailer, win crazy shopping sprees
Step 4: Shred in your happiness

Some of the prizes include: Build your own BMC board, Series 13 board, copies of the B, face masks (yawn) and season passes. Clearly some gifts are better than others. Watch, do shit and win.

Burton Snowboards is proud to announce “Web Presents,” a holiday-themed Internet extravaganza. The 10 day webcast, slated to begin Tuesday, December 15 at 12 pm EST will feature live video 24 hours a day from various locations in and around the Burton office in Burlington, Vermont.

Come for the webcast, but stay for the prizes. Giveaways will range from t-shirts and stickers to custom Series 13 boards, season passes, shopping sprees, and special trips—this is one webcast that you won’t want to miss. 

From prizes, team interviews, and haircuts, to challenges ranging from sending faxes and searching your local shop for hidden treasure, the entire webcast is sure to insight a riot.  The exact details concerning size and scale of giveaways and promotions are still secret at this point, but all clues lead to big doings.

Stay tuned to Burton.com for more details.